Stop Buying Fake Followers... Your Engagement Rate Snitched on You

We get it. Seeing your follower count climb feels good. But if you’ve been tempted to “boost” your numbers with fake followers, here’s the harsh truth: everyone can tell. And worse? The platforms can tell too.

At SCROll STOP, we see this all the time. Brands chase big numbers, but end up with ghost accounts that never like, comment, or share. That’s not influence. That’s dead weight.

Why Fake Followers Are Ruining Your Social Media

Your engagement tanks. Ten thousand followers but only 20 likes? That ratio screams fake.

Algorithms don’t lie. Low engagement means less reach. Even your real followers stop seeing you.

You lose trust. Customers are smart. If your numbers don’t match your interaction, they’ll spot it straight away.

What You Should Do Instead

Building a genuine community takes longer, but it pays off. Here’s how we coach our clients:

Focus on value. Share tips, insights, and stories your audience actually cares about.

Prioritise engagement. Reply to comments, join conversations, and show up like a human.

Use paid ads smartly. Invest in targeting the right people instead of wasting money on bots.

Track the right metrics. Engagement rate, saves, and shares matter more than raw follower count.

The Bottom Line

Buying fake followers might give you a quick dopamine hit, but it wrecks your long-term growth. Social media is about connection, not inflated numbers.

At SCROll STOP, we help brands grow audiences that actually care. No bots, no shortcuts, just real results. If you’re ready to build a following that counts for something, we’ve got you.