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109% To Target
Match Masters is a competitive Match-3 puzzle game. It combines skill, luck and innovative game elements to create a unique player experience. Breaking into the UK market and achieving downloads was the aim of this campaign.
Optimised hyper-focused retargeting over 4 weeks allowed key demographics to earn about the app with a low CPI. Tapping into the range of niches and doubling down where we see results.
Achieving 5,000+ downloads a long with huge brand validity within the UK.
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