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Prickly Bear

IP BG.png
IP BG.png

Category

Mobile Apps

Views

4,500,000+

Platforms

CTR

3.8%

110% To Target

Achieved

Challenge

Solution

Results

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24

Creators

Parents face daily spend, every day of the year for their childrens needs and wants.
With child tech having seen such an industrial uplift over the past 5 years, & saturation being a key concern,
the average CPI for parent-approved youth apps has now surpassed an astounding £7.50

1. 360 analysis on the reasons parents commit to purchase and detailed psychometric profiling led to fun story telling narratives.
2. Real parents of real kids, led to real case study assets formating, fun & authentic content.
3. The cult following of certain creators of MomTok can be relied on when Creator Fees are managed by the SCROll STOP team.

Series A in the sites, now boast more users than ever and a record breaking UA cost, lower than ever before.

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