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BCouture

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IP BG.png

Category

Fashion

Views

1,120,000+

Platforms

CTR

1%

110% To Target

Achieved

Challenge

Solution

Results

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Creators

With a well established Instagram & Facebook following, BCouture had yet to tackle TikTok. Testing the water's with a Black Friday campaign, selling their pajamas.

Exposure comes in many formats. Leaning into the more intricate functionalities of each platform,
the SCROll STOP strategy team lay out a bespoke road map incorporating stitching, duets, challenges & viral transition storyboards

With seasonal focuses, the strength of the BCouture brand continues to inspire more UGC trends stemming from original SCROll STOP activity.

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